Quality, Affordability, Style, and Service
Beyond being an all-in-one shopping destination for mature women, Jolie Vaughan is an inclusive place where you'll receive personal style advice, outstanding customer service, amazing prices, and fast, easy shipping and exchanges.
With our extensive yet thoughtfully selected range of on-trend styles, and our handy size chart, you can find everything you need without leaving the comfort of your couch. We're committed to offering you quality, long-lasting pieces, ensuring your wardrobe is filled with items you'll love for years to come.
To empower women of all ages, body types, and budgets to rock their own unique style.
Us women over 40 deserve to feel like superstars while juggling our daily duties and seizing the day one soccer game, business meeting, or date night at a time. At JV, you'll discover trendy, seasonal pieces and timeless wardrobe staples that provide you with unlimited outfit options.
Now - if you're still with us, it's time to grab a glass of wine, get comfy, and start shopping your favorite new small business from the comfort of your home.
Thrilled with Fit & Quality
My first shopping experience was a huge success! Because things don't always fit perfectly at my age, I'm always hesitant to buy things online. But, everything was perfect and I'll definitely be back!
As a mature person just embracing their femininity, the owner and her team have been so helpful in recommending stylish outfits for me. Everything is gorgeous and fit perfectly! I'm so happy I found JV!
I Love Shopping at JV!
The owner has great ideas for putting pieces together, great customer service, and her prices are amazingly affordable! If I need a special outfit, I always check JV first - you can't go wrong!
Happy Spouse, Happy House
I'm sending a BIG thank you to Jolie Vaughan Boutique. Everything is just perfect. My bride of thirty one years just loves everything I ordered for her. Everything looked and fit great.
Huge Selection & Amazing Prices
Love this shop! Alice is so helpful with colors and styles. She is great at putting looks together and helping with suggestions that are out of the box! Huge selection of great accessories as well!
Great Variety for Everyone
Great place to shop! Great variety of clothes for everyone! Clothes are on great quality. Owner is very nice and very helpful. I would recommend 100%
Amazing Customer Service
Great Service - the owner, Alice has been of great help. Had to get my goods shipped to a different address at a later stage and this was not an issue at all! Cannot wait until I can wear the clothing!
So Much To Choose From!
This boutique has tons of styles and sizes for everyone. I bought items for my daughter and I several things for myself (like 10 items!). I can honestly say I’ve worn them all multiple times!
Easy Shopping, Great Quality
Love love love their clothes!!! They have some awesome new clothing that is perfect for the cold weather, and I bought some great pieces for work.
Shop By Category
A note from the owner
Hello to our the style-seeking ladies out there!
I'm Alice - proud mom of four and creator of Jolie Vaughan Boutique. As a parent, multi-prenuer, and mature women in my forties, I understand the challenges of balancing the demand of a busy life with wanting to look and feel fabulous.
We believe great fashion is for everyone, and it shouldn't have to break the bank either. That's why we launched JV in 2020, to offer affordable, comfortable, and effortlessly stylish clothing and accessories for fabulous women over 40, just like you.
To join our inclusive community of women who are #Over40andFab, be sure to sign up for our VIP list so you can earn points and discounts on your favorite fashions! I'm so glad you're here.
With love & style,