At Jolie Vaughan, we're devoted to helping women live happier, more confident lifestyles through fashion, accessories, and personal care.

We believe that women should be confident and comfortable with their appearance, which is why we offer a one-stop-shop approach to clothing that provides both sought-after pieces and complementary items to complete your outfit.

With our extensive, well-curated collection of unique and on-trend styles, you can find everything you need without leaving the comfort of your home. We're passionate about offering quality, long-lasting pieces from a trusted boutique, ensuring that your wardrobe is filled with items you'll love for years to come.

At Jolie Vaughan, we carefully curate our product assortment to meet the diverse needs of our customers. We blend trendy, seasonal items with timeless staples, giving you unlimited outfit options. Whether you're intrigued by our seasonal collections or seeking comfortable loungewear sets and tops, we have something perfect for any occasion.

We're more than just a shopping destination. Jolie Vaughan is a place where you can receive personalized customer service, be inspired, and feel empowered. So, why not shop from the comfort of your own couch? Grab our cozy loungewear, slip into cute sneakers or slippers, add some adorable earrings, and conquer the world with style!

Hey there, fabulous mamas and style-savvy ladies! I'm Alice Ashley, a proud mother of four and the brains behind Jolie Vaughan. As a busy mom and multi-preneur, I know the struggle of managing a hectic schedule while trying to look and feel fabulous. That's why I created JV, your ultimate destination for affordable and effortlessly stylish clothing and accessories.

Because let's be honest, we moms deserve to feel like superstars while juggling our daily mom duties and conquering the world one soccer game at a time. With Jolie Vaughan, you'll discover versatile pieces that effortlessly elevate your style, whether you're on mom-duty, gettin' things done at the office, or enjoying happy hour with friends after a hard day's work.

We also believe that great fashion shouldn't break the bank — after all, we've got big goals like home renovations, vacations, and college funds to save for, right? 😉

Our collections are carefully curated to bring you affordable and fabulous looks that make you feel like a million bucks. From stunning apparel and jewelry to shoes and handbags, our one-stop-shop has everything you need to look like the hot mama you truly are.

So, embrace your feminine side and conquer the world with impeccable style. Join me on this exciting journey, and let's fill your closets with beautiful fashion that celebrates the fabulous woman in you. Welcome to the Jolie Vaughan community, where effortless style meets the joys of living your best life!

With love and style,